The CPD Certification Service

This course has been certified by the CPD Certification Service as befitting to continuing professional person development principles. Detect out more.

Learn how to finer use social media for business

What is social media, and how tin it help your business? With this form, you'll explore these questions and more than. You'll find out why social media marketing skills are becoming essential for all kinds of organisations, as well as some of the ways yous tin use them.

You lot'll explore how you lot can utilise social media to create and develop your brand, as well equally some of the tools that tin assistance equally you exercise so.

If you lot're wondering what a Social Media Director does and what responsibilities they take, you'll find details here. Too as looking at how business organization social media works, you'll besides discover why it tin can be so useful.

Whether you're hoping to get a job in the industry or learn social media best practices, this is the course for you.

You'll learn about the key steps in promoting your make through social media, including setting campaign objectives, identifying the target audience and the right channels, creating engaging content and managing your presence.

If you're searching for social media courses that can get you up to speed with the essentials, you've found the 1 you need here.

To assistance you get started with your business social media, you'll learn virtually some of the fundamentals needed to run an effective entrada.

As well equally looking at examples of unlike social media channels, you'll explore some acme tips for using them and how to measure success. You'll too larn nigh some of the social media management tools that tin assistance you succeed.

Skip to 0 minutes and 10 seconds Hi, I'thou Emer and I piece of work in digital analytics. Welcome to the Social Media module. This module has 4 lessons.

Skip to 0 minutes and xviii seconds These are: An introduction to Social Media, Social Media journeying, Social Media channels and top tips, and Measuring success. By the terminate of this module, you'll exist able to empathise what Social Media is and why it'southward important for your make or business. You'll be able to understand the journey to establishing an online presence for your brand, which includes setting objectives, selecting your target audience, selecting the right channel, choosing the right messaging, and managing your presence online. Yous'll be able to understand examples of unlike Social Media channels and get some top tips for getting started on these. And, finally, you'll be able to understand how and why y'all should measure the success of your efforts on Social Media.

Skip to one minute and 4 seconds This module is assessed in 2 means. At the end of each lesson, at that place volition exist a multiple-choice quiz with five questions, which volition embrace what you lot learned in the videos. Y'all can apply this to check what you have learned. At the end of the module, there is a task, which will get beyond what you learned in the videos and give you the chance to acquire even more about Social Media. You tin upload this job to the website. We promise you bask the Course.

What topics will you encompass?

Week i

  • What is social media?
  • Target groups
  • Social media channels
  • Managing your social media presence
  • Social media direction tools

Week ii

  • Social media peak tips
  • The importance of operation measurement
  • Social media listening

Who is this accredited by?

The CPD Certification Service

The CPD Certification Service:

The CPD Certification Service was established in 1996 and is the leading independent CPD accreditation institution operating across manufacture sectors to complement the CPD policies of professional and academic bodies.

When would you similar to beginning?

Start straight abroad and larn at your ain pace. If the course hasn't started yet you'll see the future appointment listed below.

Learning on this course

Y'all tin take this self-guided form and learn at your own pace. On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.

What will you achieve?

By the end of the course, y'all'll be able to...

  • Explain what Social Media is

  • Depict how information technology tin be used to build a brand

  • Explain what target groups are

  • Place social media channels

  • Explain tips for messaging

  • Describe the office of a Social Media Manager

  • Identify Social Media Direction tools

Who is the form for?

This form is for those seeking to develop their skills in social media for business concern. If you're preparing to enter the workplace or looking to modify careers, yous'll accept the opportunity to learn about social media management. No prior experience or qualifications required.

Who developed the course?

Accenture

Accenture Digital Skills is a free, interactive series of courses which help and prepare people to build the digital skills necessary to gain a job or beginning a business.

What's included?

Accenture are offering everyone who joins this course a costless digital upgrade, so that you tin feel the total benefits of studying online for free. This means that you lot get:

  • Unlimited access to this course

  • Includes whatever articles, videos, peer reviews and quizzes

  • Tests to validate your learning

  • A PDF Certificate of Achievement to prove your success when yous're eligible

    • Learning on FutureLearn

    Your learning, your rules

    • Courses are split into weeks, activities, and steps, but you lot can complete them equally apace or slowly as y'all similar
    • Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
    • Stay motivated by using the Progress folio to go along track of your step completion and assessment scores

    Join a global classroom

    • Experience the power of social learning, and get inspired by an international network of learners
    • Share ideas with your peers and grade educators on every stride of the class
    • Join the conversation past reading, @ing, liking, bookmarking, and replying to comments from others

    Map your progress

    • As you work through the course, utilize notifications and the Progress folio to guide your learning
    • Whenever yous're ready, mark each footstep as consummate, you lot're in control
    • Consummate ninety% of course steps and all of the assessments to earn your certificate

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